Texas is a big place. Really big.

Rodeos and cowboys in rural Texas


There's so much diversion in entertainment, climate, food, culture, experiences. There's a little bit of everything here. The usual traveler focuses on the music of Austin, the bright lights of Houston and the history of San Antonio. Amazing and wonderful things, however, they're just the tip of the iceburg.

Beyond the bright lights of the big cities, you'll find the hidden gems of rural Texas.

 

Rural Texas is the
Real Texas.

With 267,000 square miles, the Lone Star State is largely rural and there's a lot to see out here. You'll enjoy festivals and events you'll never find in the big city, eat at cozy family restaurants, shop at unique stores and be amazed at the wealth of history that you will uncover down the backroads of Texas.

The goal of the Rural Texas Tourism Center is to spread the word about all the great things in rural Texas. Make your first stop our Destinations page for information on individual towns and some businesses in rural Texas. Then see our Events in Rural Texas for a few ideas on wonderful things to do.

 

 
  
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